BOSTON, MA: Leading wholesaler of home decor and accent products, Creative Co-Op serves independent and chain retailers and has launched a new iPad app-based ordering platform. The company offers decorative accessories, accent furniture and wall decor, providing custom product development and private label programs that ensure a highly varied assortment and superior sell-through rates.

Creative Co-Op uses Optimizely for their ecommerce platform and recently partnered with Unbound Commerce to design, build and launch a new fully-integrated new app-based ordering platform. Creative Co-Op employs a large 120-person rep team and holds regional and national trade shows to display and sell their wares to wholesale accounts. All reps are now exclusively using the new app for order placement.
“We worked with Unbound Commerce to create an IOS-based custom sales automation app connected to our eCommerce website”, said Adam Schrier, President at Creative Co-Op. “This process needed to take place in only a few months and replace a system developed over decades. The results exceeded our expectations”, he added.

The new app is called “Nspire” and was rolled out in phases, with training. It has rapidly achieved 100% adoption as the new trade show and on-the-road order placement tool. On the app store, it’s described as the ultimate iPad Sales Automation Tool that empowers you to better serve your customers. Whether on the road or in a showroom, it provides everything a sales rep needs to boost productivity and conduct business effectively.

“Creative Co-op has been a great client”, said Wilson Kerr of Unbound Commerce. “The collaboration and cooperation with their technical team made a big difference in the successful roll-out of this new B2B app. We are pleased to have been able to knock this out of the park for them in a very compressed timeframe.”

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BOSTON, MA: 4 State Trucks, home of the authentic Chrome Shop Mafia, has been providing quality new parts for the heavy-duty truck industry since 1979. Recently, 4 State Trucks partnered with Unbound Commerce for the delivery of a new custom commerce-enabled mobile app, designed to leverage and extend their current eCommerce operations. The goal is to facilitate rapid fast and easy on-the-road ordering and increased loyalty for their mobile customers.

4 State serves a national base of customers with a wide selection of high-quality parts and accessories for all makes and models of heavy-duty trucks through its call center, it’s BigCommerce e-commerce site, and popular retail location. 4 State is located in Joplin, Missouri, near the “four state” border of Missouri, Kansas, Oklahoma and Arkansas on Interstate Route 44.

Truck drivers literally make their living on the road, and, since mobile makes up the majority of eCommerce orders placed on their popular website, offering a commerce-enabled app was an obvious next step of their multichannel strategy.

“Offering an app was a no-brainer, based on the volume of mobile traffic we were seeing”, said Jena Johnson, Marketing Director for 4 State Trucks. “We wanted our loyal trucking customers to literally have our online parts store always on, in their pocket, to make purchasing parts simpler and faster. Unbound made the project easy.”.

“Personalization is built in”, said Wilson Kerr of Unbound Commerce. “By allowing truckers to select the make or model of their specific rig, the parts shopping experience becomes more relevant and this means more sales conversions”, he added.

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BOSTON, MA:  Unbound Commerce today announces the launch of a new Your AI™ Artificial Intelligence (AI) module designed to revolutionize AI deployment in the eCommerce space.

Until now, AI has largely been seen as too broad and cumbersome to be relevant for most eCommerce companies. YOUR AI™ changes this by personalizing AI, allowing retailers to offer AI-powered digital shopping assistants fueled ONLY with data already in-use in the context of their sales and customer service efforts. And each system is linked directly to eCommerce operations, so an interactive path-to-purchase serves as a cornerstone of the digital assistant deployment.

Online retailers and wholesalers can harness the power of existing in-house, proprietary, and vetted content and data to fuel their unique AI offering, without worrying that this data will be cross-pollinated and used by other AI systems.

This “walled garden” approach means answers to queries generated are more relevant and have a “tone” already aligned with the culture and personality of each specific online merchant that deploys it.

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BOSTON, MA: As the go-to online destination for fragrance and perfumes, The Perfume Spot is always looking for ways to better serve its 2 million+ loyal customers. They started selling online in 1999 and today announced their next step in e-tail innovation, via the launch of a commerce-enabled mobile app for iOS and Android.

Built by Unbound Commerce, the new custom app leverages and extends the functionality of their current ThePerfumeSpot.com BigCommerce website. The app was purpose built to meet specific requirements and features push messaging, search from Search Magic and a loyalty program powered by Practical Data. The Perfume Spot expects a significant conversion rate lift over their mobile website.

Customers can use the app to instantly check their order status and no longer have to login every time they want to reorder. The new app also features Apple Pay, Google Pay and PayPal options at checkout. Because the app is installed on each customer’s phone, page load speeds and other performance metrics are greatly improved.

The new app is being rolled out in a phased manner, with an SMS message promoting the new app sent to 5,000 recent buyers. Customers that download…

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Boston, MA: Leading mobile solution provider Unbound Commerce today announced the launch of a new, innovative mobile scanning app for Chef’s Warehouse, purpose-built for inventory management and rapid wholesale re-order placement. Chef’s Warehouse will be providing this tool to select wholesale customers.

The new app is used by employees to scan items that need to be inventoried and then re-ordered. The scanner devices are linked to the new custom app by Bluetooth and wholesale re-orders are placed directly into The Chef’s Warehouse B2B ecommerce operations. Inventory data can also be managed and sent.

The app was created by gathering input from grocery store employees, who wanted a faster, better way to check store shelves and re-order items carried by The Chef’s Warehouse, without having to manually tabulate them.

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BOSTON, MA: Unbound Commerce recently built and launched a new commerce-enabled (iOS and Android) mobile app for online automotive parts leader Extra Mile Brands.

The functionality of their current TopFlightAutomotive.com ecommerce store is leveraged and extended into the app – purpose built to meet their specific requirements.

Top Flight Automotive aggregated its many brands into a single app-based shopping experience, all under the Extra Mile Brands family of companies, including Corvette America, Mustang America, Mr. Mustang, Classic Fit Covers and Classic Car Dashes. From restoration to performance, shopping for model-specific parts is made easier with the new app.

Users can access a complete library of videos and diagrams and the new app delivers push notifications, meaning the latest promotions, new product releases, and exclusive offers are delivered directly to the customers most-likely to take advantage.

Boasting a perfect 5-star rating on both the iOS and Android app stores, the new app was custom-designed by Unbound and has been very well-received by TFA customers.

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Guest Post: October, 2022 – Paper order forms, faxes and even old-fashioned phone calls still tend to dominate the wholesale sales process. While B2B is way behind B2C, the move to digital commerce is underway and accelerating. This is precisely why ecommerce platforms that specialize in delivering B2B tools, features and functionality (like Optimizely) are seeing such rapid growth.

A recent Gartner report examines the rapid move toward B2B digital enablement and a key finding is that buying decisions and the actual purchases are no longer being driven by sales reps, as online ordering surges. In fact, at the time of the study, only 17% of the wholesale purchase journey was attributed to sales rep interactions and, among millennials, fully 44% said they prefer no sales rep interaction at all when making buying decisions.

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BOSTON, MA – Unbound Commerce today announces the successful republication of iOS and Android mobile apps for B2B restaurant supply leader Chef’s Warehouse.

The functionality of their newly-launched Optimizely (formerly Episerver) B2B ecommerce site is leveraged and extended into the apps – purpose built for the specific needs of Chef’s Warehouse wholesale buyers.

Mobile B2B sales are growing fast and an app is increasingly seen as minimum ante. According to Ebizbneeds, “B2B mobile apps have the power to skyrocket the growth of the company towards its success.” And a recent report by Gartner indicated that, “by 2025, 80% of B2B sales interactions will occur in digital channels”.

Chef’s Warehouse moved to Optimizely and their newly re-launched B2B site is packed with powerful features designed to streamline the digital buying process. Unbound Commerce leveraged and extended these features into their iOS and Android mobile apps, which were just re-published. This means chefs, in the kitchen, have rapid re-order capabilities always on, literally in their hip pocket.

“Our mobile app is now driving a significant percentage of online sales and the conversion rate on the apps consistently exceeds our mobile site. Unbound made sure all the B2B ordering tools we got with the Optimizely platform were incorporated into the app, for easy re-ordering by buyers”, said Ari Pappas, Head of Product at Chef’s Warehouse.

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BOSTON, MA – Unbound Commerce is pleased to announce the launch of a new business to business (B2B) purchasing app for RadonAway, a top wholesale manufacturer and distributor of radon mitigation equipment.

The RadonAway app was custom-designed, built and launched for both iOS and Android and leverages and extends the current Magento ecommerce operations used for online ordering.

Based in Massachusetts, RadonAway is owned by Spruce Environmental Technologies, Inc. and introduced the first radon-specific fan over 30 years ago. Since then, their RadonAway radon mitigation fans have become the most popular, reliable and effective in the world.

RadonAway sells to professional radon mitigators and wanted an app to allow faster re-orders by these wholesale buyers, even while they are in the field. By launching the B2B app, they now have a direct, always-on connection to these customers, and can deliver in-app notifications with order updates, and special offers. Customer-specific pricing and order guide for rapid re-ordering anchor the app functionality.

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